Okay Domain Investors, let’s hear it – how can Go Daddy improve and keep your business?

Yes, this headline probably caught some attention, it was designed to do that, and well, it’s long overdue. I’ve been a Go Daddy customer for over a decade and I’m leaving, but it sucks because I really love the Go Daddy team. From Paul to Joe, Amy to Brett, there are so many awesome people at Go Daddy, I’ve stayed as long as I have because of the insanely amazing team they’ve built.

That being said, I can’t ignore it any more and I know many people in the domain investing world are in the same place. The reality is that Go Daddy has bloated, buggy software that at least for me, isn’t reliable enough for me to keep assets that are my core investment focus in life.

I’m currently moving my domains to NameCheap and Dynadot and comparing the two, I’m a big fan of both. NameCheap is my current fav because of the CEO Richard Kirkendall who is someone I’ve looked up to for years, he’s the kind of founder I strike to be. Richard is team-focused and the whole team (or at least everyone I’ve talked to over there) loves him, oh, and their software works, you can register, buy, sell, and transfer domains names and it’s seamless.

Go Daddy on the other hand, and like I said above, I love the people, but the software is broken and it’s time to just say it publicly and let others share their experience. To-date, Go Daddy’s website is the only site on the Internet that I visit that loads in Spanish and only gives me the option of Spanish unless I change my location to Canada, but then switches my currency to CAD 🤦‍♂️  Couple this with random errors I get when I try to buy domains, transfer domains, or view my own portfolio and I’m honestly just baffled. Ten years ago Go Daddy had a much better, more reliable platform than they do today, at least for me, and I’m confused.

For those who have been reading my blog for years, you know I’m a positive guy, and like I said, I really do love the people who work at Go Daddy. Sometimes I think anger gets misplaced – the people we know and love and probably most of the people at Go Daddy now aren’t responsible for the bloated code beast they have today. But at this point it feels like it’s time to let our voice be heard, while domain investors aren’t the focus of Go Daddy, and they could be a happy profitable public company without us, I still think it’s worth one last shot at real change.

So if you use Go Daddy as a domain investor and have some ideas on how things could improve, share it below. I can tell you that I’ll do my part and pass it along to some of the awesome people I know, and maybe together, with our voices combined, we can enact positive change. Worth a shot right?

You know that to do – comment and let your voice be heard!

Morgan Linton

Morgan Linton