I was reading one of my favorite blogs today, TheDomains.com, and I learned that Handle.com sold on Sedo last week for $95,080. Honestly I did a double-take on this one because IMHO I think this domain is worth six-figures, whoever bought it got a steal of a deal.
Let’s compare Handle.com to a few recent sales:
Jumprope.com – $200,000
Star.org – $225,000
Music.ai – $101,500
Don’t you think Handle.com is a more valuable domain than any of these? I do. So what happened here?
I think the reality is that the owner of Handle.com wanted to move the name, set a reserve below $100k and then ended-up in an auction full of Domainers, not end-users. The three names above were purchased by end users. If one or two end-users were in the Handle.com auction I think we would have seen a solid six-figure price tag, but my hunch is this was bought by a Domainer who knows they got a steal of a deal.
I’ll be keeping my eye on this name as I wouldn’t be surprised if we see it sell a year or two from now for 2x or more what the current buyer paid.
Of course that’s just my opinion, now I want to hear from you. Did Handle.com sell for less than it’s worth or was this a fair price for the domain? I want to hear from you, comment and let your voice be heard!