As the co-founder of a SaaS startup I read just about anything I can get my hands on that has to do with SaaS. Blogs like SaaStr have become a part of my daily routine and I am slowly but surely building up a list of articles that have given me a certain nugget of information or changed the way I think about a specific situation.

There’s a lot of content out there but I thought to myself – what do I wish I had read before we started a SaaS company?The answer is – I wish I read these five articles, so if you haven’t yet, enjoy!
- Top 10 Mistakes Getting To The First $20M in ARR – if you read/watch one thing about building a SaaS startup online, this is it. Jason Lemkin, publisher of SaaStr and successful SaaS founder shares ten mistakes that he made getting to $20M in ARR, every single one is valuable to know so you can be aware and avoid it. Of course don’t feel bad though if you’ve already made a few of those mistakes already…because you probably have.
- A SaaS Startup’s Journey to $100,000 a Month – I absolutely love this article – a seasoned founder telling you his story growing to an $100k MRR SaaS business. Need I say more? Chances are you aren’t even reading this because you just clicked the link and are reading the article.
- The Road to SaaS Revenue is Painfully Slow. Are You Prepared for It? – yes, SaaS is a whole different world especially in the enterprise space. Are you ready to live in a world where deals could take 6-9 months to close?
- How we built a SaaS business and got our first paying customer in 60 days – the title says it all, and tell me you aren’t dying to read this? A few really good nuggets in this article.
- Where to start if you’re lost selling a SaaS product – I’m not a huge fan of infographics but if there’s one SaaS infographic you look at this should be it. Building a great SaaS product is one thing, selling it is another and if you can’t sell your product, it doesn’t matter how great it is.
